Tuesday General Session

If you thought Monday’s General Session was big, you could call Tuesday’s General Session big and RICH! Company leaders once again kicked off the day covering a variety of topics including roofing system solutions, Duro-Shield® coatings, and Quality Assurance.


Special presentations included installation tips & tricks, as well as an informative session on rooftop technology which highlighted the importance of drones in growing relationships between current customers and potential clients.


Tuesday’s General Session was headlined by keynote speaker John Rich of the country music duo Big & Rich. John’s extensive experience as a country music artist, entertainer, and entrepreneur drove his message to attendees, highlighting that you don’t have to be a celebrity to understand the importance of leadership and values in building a successful business.


Three final Project Awards were also recognized during Tuesday’s General Session. All Elements, Inc. was presented with the 2021 Edge-to-Edge & Deck-to-Sky™ Award for their work at the Sauk Rapids Riverfront Park in Sauk Rapids, Minnesota. Affordable Roofing was presented with the 2021 Specialty Membrane Award for their work at Wittenburg Elementary School in Taylorsville, North Carolina. And finally, Technical Roofing of St. Henry was presented with the 2021 Custom-Fabrication Award for their work on Culver Community Schools in Culver, Indiana.

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